Our vision
PAPCEL Co. is a dynamic and flexible global supplier of unique solutions for a customer in paper industry, able to compete on target markets.
Our mission
Value for shareholders
- to create value for shareholders by offering added value to customers by means of unique technical and functional solution, by means of a technology undemanding on energy and raw material consumption, high quality, high lifetime and efficiency of machinery
Market position
- to maintain strong position on company target markets
- a company fully oriented on the customer, building long-term relationships with its customers
- company target markets are developing countries with growing GDP in Europe, Asia, Africa and Latin America with growing population, sufficient material base and growing industry
Costs efficiency
- a cost effective company, building quality relationships with suppliers
- a company using funds in an effective way
- a company oriented on business, atractive to skilled employees
- by means of technical solutions helps the customers to reduce energy and raw material costs
Orientation on environment
- specialist in waste paper processing, offers up-to-date technologies for production of packing and special papers
- aim of company is to keep enviromental standards, which support sustainable growth of enviromental and natural resources
- being reliable the company obtains confidence of the outside world
Long-term strategic goals
To improve technical level
- by development of machines with low energy demands
- by completion of existing projects in technical development
- by development of highly efficient press part
To improve price competive strength
- to increase efficiency of internal processes- design, purchase, production, project management
- introduction of controlling principles
- introduction of new crucial performance factors – e.g. material and work productivity
- another stage of "Lean principles" implementation
To improve service and technical support
- reaching good level in abilities of project management and its implementation into the organisational structure of the company - fully functional matrix structure
- independent control of M&R elements, automatization and electric equipment
- to create a service centre on the target market in Eastern Europe
- closer cooperation with OEM partners – locally on target markets
To penetrate new markets
- with high population, growing GDP, sufficient technical level
- acquisitions, fusions
- cooperation with local OEM partners
To improve performance of employees
- to improve manager abilities
- to improve professional abilities
- succession plan by 2010

